Hello, it's me

ALFREDO

AND MY PLACE IS YOUR PLACE!

Self - portrait

 

An enthusiastic marketer, an indefatigable brand builder with an innate love for creativity, a daring strategist and an operational performer, a writer, an individual and a team player, an observer as well as a social media native and last but not least, a citizen of the world.

ALFREDO 
WHO?

Please, feel at home!

 
 
DESIGN
PORTFOLIO

HALLOWEEN

 

With Halloween-search-related terms sparking around that time, this seemed like the perfect occasion to promote Universal Production Music´s best picks for not only strictly Halloween tracks, but also horror-focused tunes, most suitable for the most terrifying productions of the year.

But how do these 2 sides of Halloween, the quirky/kitsch and the scary, come together? I immediately thought of young, innocent-looking Dorian Gray reflecting as a horrendous monster on the mirror. Have a look at the following visual pieces I designed and you will understand the story.

You can also check out the landing page for this campaign on:

https://www.universalproductionmusic.com/en-row/campaigns/halloween 

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EMAIL MARKETING EXAMPLES

 

Templates designed and coded by me. Click on the thumbnails to view the HTML.

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FILM POSTER

 

Below you can see the process of creating this cinematic made-up poster! Little by little, the characters seem to come to life, and so does the action...

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MOTION FLICK & LANDSCAPE COMPOSITION

 

Here, you can see how I composed the landscape below in Photoshop and then recomposed and animated it in 2D in After Effects 100% manually, with no plugins whatsoever. I did the same for a few other shots from the video.

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OTHER CLIPS

 

All made in After Effects with no plugins.

LYRIC VIDEO

 

This time I cheated too, but I happily admit that 80% of this video can be attributed to the maker of the AE template I used.

Still, I composed the music, wrote the lyrics, produced, played and sang on this little demo song dedicated to all immigrants in a time of turmoil, xenophobia and chauvinism.

SCHOOL
PROJECTS
PRE-2016

MY THESIS. Given the rising importance of extending brands' symbolic power and my concern about the scarcity of tools to assist practitioners in deciding whether or not to extend their brands, I decided to create a model to solve this problem. Graded at 9.5/10, I hope my thesis will make decisions a bit easier.

OTHER PROJECTS. Here is a collection of writings, presentations and reports I have produced recently.

CREATIVE WORKS. These include drawings and poems created with love.

  cool people get  
IN TOUCH

Think we might work out? Please, don't hesitate to contact me. It will only take 15 seconds and I will get back to you as fast as my hands allow me to type. Thank you for your precious time!

Thank you for your time. I'll get back to you as soon as possible.